When Fraudscope underwent a name change to Codoxo in 2020, The Medium was enlisted to design their new logo, website, and brand assets, including a comprehensive style guide. Since Codoxo uses a suite of AI-powered solutions to identify problems and suspicious behavior in healthcare claims, we designed their new logomark to combine a “C” for Codoxo with visual references to both a labyrinth (complexity, problem solving, evolving changes, targeted goal) and a fingerprint (artificial intelligence, fraud investigation).